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📊 Post performance
🔥 Top post: We are heartbroken by the sad passing of Liam Payne. He was i · 11M views
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🔥 Top post
We are heartbroken by the sad passing of Liam Payne.
He was immensely talented and, as part of One Direction, Liam will leave a lasting legacy on the music industry and fans around the world.
Our thoughts are with his friends, family and all who loved him.
▶
When you've waited TWELVE YEARS to find out exactly how @onedirection was formed 👀
FINALLY, here's how: https://t.co/n0l4FQPELX
#XFactor #12YearsOfOneDirection
5 minutes to go!!! #12YearsOfOneDirection
▶
Tomorrow is @onedirection's 12th anniversary, and to celebrate we've got a MASSIVE treat for you!
Get ready for NEVER BEFORE SEEN footage of how One Direction was formed! 👀
Come back tomorrow at 4pm for the full video! 😉
#XFactor
♥️♥️♥️
Happy #10YearsOf1D to @onedirection! 🎉 🎉 🎉🎉
We can't believe it's been 10 years since your journey began, but we're so proud to have been part of it.
#XFactor #10YearsOfOneDirection
Who can believe it's been 9 whole years since @onedirection were formed on The #XFactor! What a blessing 🙌🙏 #9YearsOfOneDirection
💡 Facts
🕵️ Fake follower check
Estimated- Est. 99% real, active audience · Low fake-follower risk.
- Strong engagement (~2.2× of followers engage each post) — an active, real audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- Established account (18+ years old).
- 1.71% engagement — above the ~1.5% typical for a X account this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
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🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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18%
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15%
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15%
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15%
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13%
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10%
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